Extending a heartfelt thank you to all of you who attended our Investor Day webinar in partnership with Notified, The Offensive Strategy: Best-in-Class Investor Day. A special thanks to our distinguished panelists, Ed Egl — VP of IR at WM, Philip Ng — Managing Director at Jefferies, and Denise Pacioni — Senior Manager of IR at AeroVironment, for generously sharing their invaluable experiences, knowledge, and best practices. We sincerely appreciate your partnership!
During the session, we were thrilled to receive thought-provoking questions from the audience which sparked a dynamic discussion amongst the panelists, packed with actionable insights and strategies for executing a top-tier Investor Day. If you weren’t able to join us, today’s Thought Leadership piece recaps key takeaways and insights from the webinar.
Click here to access the webinar replay and view the presentation. We hope you find the content insightful, and as always, we welcome any feedback you might have.
An Investor Day is the most impactful platform for companies to more deeply educate the investment community on their investment thesis and long-term strategy, highlight the depth of their leadership team, and deepen appreciation for sustainable competitive advantages and the businesses. It also serves as an opportunity to build credibility by providing face-to-face engagement and real-time answers to key questions and concerns. Perhaps the most underappreciated aspect of an investor day is the forcing function of internal alignment and narrative crystallization that sets the table for value creation.
Our research shows 94% of investors and analysts view investor days as a valuable use of their time when successfully executed, with most expecting companies to host one every two to three years irrespective of market cap. Notably, an impressive 76% of the investment community share with us that content presented at an investor day led to a buy decision or rating upgrade.
However, we often remind presenters that investor days are not a TED talk. Think of your equity as the product itself — you are demonstrating to the investment community that your stock is a compelling investment. Importantly, 71% of investors and analysts favor more substance with content-rich slides versus great graphics and fewer words. As a result, reiterating key messages, preparing your executives and next-level leadership, and preparing to hit a homerun with Q&A are critical success factors.
In our experience, having helped our clients conduct more than 250 investor days, companies should book their venue of choice 6 to 12 months in advance, and exceptional events require an execution timeframe of at least 4 to 6 months. If you are concerned about attendance, our research shows that over 9 in 10 investors and analysts prefer the event to be held at a New York City Midtown location. While in-person attendance is a focus, the real power is in the content that will have a long shelf life and serve as the first communication channel for investors new to the story.
In terms of content, investors cite long-term strategy, capital allocation, and growth initiatives as the leading topics of interest, while Q&A, management access, and exposure to the bench are far and beyond the most important elements of the event. In this vein, two common mistakes we see from companies are 1) not including presenting leadership beyond the CEO and CFO and 2) running too long on prepared remarks and cutting the Q&A time short. Best practice based on investor preference is to include two Q&A sessions during the event. Indeed, in an analysis of top performing Investor Days within our Corbin Analytics database, 80% of top-performing events have multiple Q&A sessions!
As mentioned, our webinar included a lively panelist discussion featuring Ed Egl, Philip Ng, and Denise Pacioni, moderated by Corbin’s own distinguished Investor Day experts, Thang To and Rob Lockerman.
30+ years; primary liaison for day-to-day inquiries from investors and stock analysts, communicating the company’s business strategy and competitive position in the marketplace
20+ years; equity research covering Building Products and Paper & Packaging; serving as a top-ranked buy side analyst with a focus in industrials
25+ years; experience in corporate investor relations, corporate finance and banking, financial planning, business development and operations
20+ years; experience in strategic planning, business transformation, and investor relations in the financial services and insurance industries
What role does an Investor Day play in strategy, and what are the specific benefits?
What are the expectations from analysts and investors for Investor Days?
What advice do you have for management teams who are reluctant to host an Investor Day due to volatile macro conditions?
How do you address long-term targets when the environment is uncertain or choppy?
What are some practical tips for executing an Investor Day when executives are busy?
Do investors prefer virtual or in-person formats?
Is there value in holding an Investor Day if no new strategy or long-term targets are available?
What do you define as long-term targets? What metrics are most important?
How can companies ensure strong attendance for Investor Days?
How should companies prepare executives for Q&A when they are reluctant to practice?
TOP 5 BEST PRACTICES
Engaging management early and throughout process; reworking goals to be realistic “the numbers are the numbers” and scheduling multiple in-person working sessions, dry runs, and dress rehearsal in advance
Developing content-rich slides; ensuring long-term strategy and critical themes are woven throughout all presentations and messaging is forthright
Marketing the event to drive interest and attendance; issuing a press release announcing the event, leveraging earnings call to remind key constituents of the event, and issuing a press release the day of to highlight key themes
Offering attendees meaningful interaction with management (e.g., hosting a sit-down lunch after the formal presentations); provide classroom seating, Wi-Fi and outlets
Providing ample time for Q&A; incorporating multiple Q&A sessions (at least two, equating to a total of 45-60 minutes)
TOP 5 WORST PRACTICES
Presenting stale information, an unclear strategy and/or limited transparency; providing no long-term targets or view of the company
Exhibiting a defensive posture towards challenging questions or cutting Q&A short; having only CEO answer questions
Highlighting only CEO/CFO as presenters at Investor Day; no additional access to leadership (i.e., exposure to management “not frequently seen”)
Using excessive industry jargon or acronyms without appropriate explanation and creating slides with fewer words and only graphics
Hosting the Investor Day concurrently with announcing quarterly results
Investor Days serve as a catalyst for management, pushing them to refine and accelerate the development of a more robust strategy, clarify the company narrative, and reimagine the investment thesis. It is through this process that companies are able to sharpen their vision and communicate a more cohesive and compelling story. The result is a more confident management team with a unified message that resonates with the investment community, unlocking significant re-rating potential and long-term value creation.
We hope you find our research and insights timely, enriching, and actionable. As always, please Contact Us if you are interested in learning more about how we may be able to help in your investor day journey.